The Keepsake
by Suzy Vitello

Client
Suzy Vitello
Promo Included
  • Promo Wishlist
  • Promo campaign, including:

    • Postcards
    • Stickers

    • Social Media
    • Consulting

Summer love (and YA rom-coms) start here.

Suzy Vitello, master storyteller, came to us to help her launch her new YA novel, THE KEEPSAKE. It’s a story of two girls separated by centuries but bound by magic, mystery, boy troubles, and a chance to save the Hapsburg Empire. Our idea? Create a girl-powered campaign based on the two heroines – Liz and Sisi – that encouraged girls to pursue their own stories. From bright postcards, stickers, and a social media campaign to Indie bookseller packs and blog tours, Suzy secured an impressive amount of readings, events, and online love.

Suzy wrote about working with us in Lit Reactor. Thanks, Suzy!

“Launch with Love is a model that I’m pretty sure will take hold as the publishing industry continues to evolve. For a very fair price, Kari and her graphic design team put a full court press on developing visual and messaging strategies to align with The Keepsake – and even though that sounds sort of fancy, it’s pretty simple: find words and pictures that communicate the essence of your book. The most important piece of “launching with love” is to make it feel like fun instead of marketing.”

– Suzy Vitello, YA author, article in Lit Reactor